Pipeline leak check1 of 4
For B2B service firms in NZ, Australia and the Pacific
Your sales team for the boring top of the funnel.
oldmate is an office of AI agents that keeps your pipeline moving. It works through a list of firms that fit your best clients, writes each first email around a real reason, follows up, and drafts your answers when people reply. You approve every message. You take the calls.
Email onlyYou approve every messageNo cold calls, ever
25 seconds of an example office at work. Nothing in it is real or sent.
How it works
The whole loop, while you work
- 01The listWe build your list of firms that fit your best clients, or you bring your own. The office checks each firm before anyone is written to.
- 02The first emailWritten around one real, sourced reason to get in touch, never a mail merge.
- 03The follow-upUp to two, spaced out. It stops the moment someone replies or says no thanks.
- 04The replyIt reads what they wrote and drafts your answer. A question about price gets flagged for a person.
- 05Your nodEvery message waits for you. Approve it, change a word, or bin it.
- 06The callIt sends your booking link and spots the call in your calendar. The call is yours.
Sound familiar?
Nobody started a business to write cold emails.
The work is the easy part. Finding the next client, and following up, is what slips.
Flat out for a month, then you look up and nobody new is in the pipeline.
The outreach keeps going while you're busy, so the quiet month doesn't follow the busy one.
Referrals were enough. Until they weren't.
Good firms grow on word of mouth. It just doesn't arrive on a schedule.
The follow-up you meant to send last week.
It's drafted and waiting each morning, so the second and third emails actually go.
We paid an agency and never saw what they sent in our name.
You see every email before it goes. Your mailbox, your list, your existing clients left alone.
What it does
It does the opening. You do the closing.
Finds
A list that fits
We build your list of firms that look like your best clients, scored for fit, and weak fits wait for your call. Bring your own list and every address is checked first.
Writes
Emails worth reading
Each first email is built around one real thing about that firm, with the source noted for you to check. Your voice, your name.
Follows up
So nobody slips
Up to two follow-ups, spaced out. It stops when someone replies, and catches every "no thanks" for good.
Replies
Your answer, drafted
When someone writes back, it drafts your reply around what they asked. Anything about price or terms is flagged for you.
Books
The call, in your calendar
It sends your booking link and spots calls booked in your calendar, so the pipeline board stays up to date.
Proposes · coming soon
Proposals after the call
A draft proposal or quote from your call notes, for you to check. Not available yet; we'll say when it is.
Clarity first. Governance before speed.
You stay in charge. oldmate does the typing.
You approve first
Every email waits for a person on your team. The office can't send on its own, and anyone can pause it.
Never invents
Every reason to write comes from something published, with the source noted. No made-up compliments, no fake familiarity.
Plays by the rules
Written to businesses, about the person's role, and checked by a person before it goes. An easy opt-out in every email, and opt-outs are permanent. Built for New Zealand and Australian spam law.
Knows its limits
Email only. No cold calls, no texts, no robocalls, no bulk blasts. Fewer, better emails, and the conversation is yours.
Not another inbox
A few minutes in the morning: approve, change a word, or bin it. Your day stays in your own email and your own systems.
Your data stays yours
Each firm has its own office and its own database. Export your pipeline to a spreadsheet any time.
How it works
Four steps, and the first two are free
01
Your Pipeline Snapshot
Tell us who your best clients are and where deals slip. You get a read on your top of funnel.
02
A call with us
We walk you through an example office, then talk about yours. No pressure, no hard sell.
03
We set it up together
Your voice, your best-client profile, your first list and your mailbox, done with you.
04
Your sales team runs
The office works the list. You give the drafts a nod and take the calls.
Start here · free
Where does your pipeline leak?
Four quick taps for a first read. Then the full Pipeline Snapshot: about eight minutes, and you get a written read on your top of funnel.
No call neededYour answers stay private
Proof, not promises
We built oldmate to run our own pipeline
Our own outreach goes out through the same office, with the same approval step. If it isn't good enough for us, it isn't good enough for you. We're a small team, so you deal with the people who built it, from the first call on.
BlakeCo-founder
PaulCo-founder
What you can check today
- Watch an example office work a pipeline, end to end, on a call
- See every draft, its source and its quality check before it goes
- Read the rules it works to, and change your own house rules
- Pause the whole office with one tap
Straight up
Good fit, or not for you yet
A good fit if you
- Run a B2B service firm of roughly 5 to 50 people
- Win most work through referrals, and the owner does the selling
- Know what your best clients look like, and want more of them
- Use Microsoft 365 or Google Workspace on your own domain
Probably not for you if you
- Want a robot to email ten thousand strangers tonight
- Want messages to go out without anyone checking them
- Want bought lists or bulk email
- Want cold calling (we don't do it, ever)
Questions people ask
Before you start
Is it a robot writing to my prospects?
The drafts are written by AI agents, then read and approved by a person on your team before anything goes. Each email comes from your own mailbox, in your name, and it reads like you because it's set up in your voice.
Will it send anything without me?
No. Every email waits for your nod. You can approve it, change it, send it back with a note, or bin it, and anyone on your team can pause the whole office.
Is cold email legal here?
In New Zealand and Australia, business email is allowed when the address is published for business, has no "no marketing" note, and the email is relevant to that person's role. Every email names you and has an easy opt-out, and opt-outs are permanent. We'll go through how it applies to you on the call.
Where does the list come from?
We build it with you, from your description of your best clients and the published details of firms that fit. Firms we find are scored for fit, and weak fits wait for you to decide. You can also bring your own list, and every address on it is checked before anyone is written to.
Does it replace my CRM?
No. It works the top of the funnel and keeps its own simple pipeline board, which you can export to a spreadsheet any time. Your CRM and your day-to-day email stay as they are.
What do I need to start?
A business mailbox on your own domain (Microsoft 365 or Google Workspace), a clear picture of your best clients, and about an hour with us to set it up.
What does it cost?
A fixed monthly plan, set once we know how many firms you want to reach. We'll go through it on the call. The Snapshot and the call are free.
Two ways in
Start with the Snapshot, not a sales call
Get a free read on your top of funnel in about eight minutes. Or, if you'd rather talk, pick a time below for a short video call and we'll show you an example office working a pipeline.
Get my free Pipeline SnapshotPrefer email? Write to us
oldmate@bridgewaterpartners.co.nz
Book a video call: pick a time that suits
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